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About Zipcar

Zipcar is the world’s leading car sharing network, driven by a mission to enable simple and responsible urban living. With its wide variety of self-service vehicles available by the hour or day, Zipcar operates in urban areas and university campuses in cities and towns across Canada, Costa Rica, Iceland, Taiwan, Turkey, the United Kingdom and the United States. Zipcar offers the most comprehensive, most convenient and most flexible car sharing options available. Zipcar is a subsidiary of Avis Budget Group, Inc. (Nasdaq: CAR), a leading global provider of mobility solutions. More information is available at

About The Digital Newsroom

The Zipcar Digital Newsroom is a simple and useful resource for you to keep track of all the latest news stories. High-resolution images and complete press releases are available to download from here, and you can connect with our various social media profiles easily.

Contact Details

Melissa Mathewes and Dineo Mabena
Manifest London
t. +44 (0)203 1379 270


Put your passports away! Research reveals that road trip holidays are more memorable than jetting abroad

Want a Deep Chat? HIT THE ROAD

Zipcar UK reveals why your UK holiday could be more memorable than a trip abroad 

  • New research shows road trip holidays are more emotionally significant as 76% of the UK say that they have their most meaningful conversations in cars
  • Research also reveals that driving for 73 minutes is the key to unlocking the deepest, most meaningful conversations
  • Expert psychologist Sarah Rozenthuler explains why road trips facilitate meaningful conversations
  • Zipcar UK reveals the least-visited hidden gems, perfect for a last-minute summer staycation

New research reveals that hitting the open road leads to more memorable and emotionally significant trips than hopping on a plane abroad because of the chat that happens in cars. Staycationers don’t have to travel far for a memorable trip: the research suggests just 73 minutes of driving inspires Brits to embark on their deepest chats – the time it takes to get from London Waterloo to the Surrey Hills!

Sarah Rozenthuler, Chartered Psychologist, Keynote Speaker and Author of How to Have Meaningful Conversations explains: ‘A conversation in a car can build a meaningful connection even more than talking over dinner or in bed. Taking in a natural landscape – whether it’s a view of a hill or a flock of bird’s overhead – recharges our mind. When we’re in touch with the wider world it’s easier to connect with others, as we’re more open-minded.’ 

Amongst the rise in domestic travel, there are some new hidden gems for Brits to explore on their doorstep, as the survey found that less than one quarter of respondents had visited spots such as The Eden Project, South Downs, Arthurs Seat and Ben Nevis.

To inspire Brits looking to explore the UK this summer, Zipcar UK reveals five destinations for a perfect last-minute summer getaway.

  1. South Downs National Park, England

Referred to as the lungs of south-east England, South Downs sits between London and the south coast, boasting rolling green hills, charming villages and beautiful landscapes. Only a fifth of travellers (23%) have made the most of its expansive space, fresh air and wonderful vistas.

With more than 3,300km of green to explore, the South Downs National Park gives travellers plenty of space to relax and enjoy getting outside with staying 1- 2 metres apart not proving a problem.

  1. Eden Project, Bodelva, England

Cornwall is a loved road trip destination, but the hidden gem for families this year is the Eden Project’s botanical garden. More than just a huge, tropical paradise, Eden is a gateway into the relationships between plants and people.

Road trippers will think they’re abroad as they experience the sights, smells and scale of the rainforests in the Rainforest Biome – the world’s largest greenhouse. Since it’s unlikely we’ll be flying overseas anytime soon, why not get a slice of South Africa and California as you discover the orange and lemon trees, olive groves and vines of the Mediterranean Biome.

3.Ben Nevis, Fort Williams, Scotland

If it’s an adventure you’re after, join the 16% of Brits who have made it to the tallest mountain in the British Isles! The summit at Ben Nevis is formed by the remnants of an ancient volcano which exploded and collapsed inwards on itself millions of years ago, making it a sight like no other.

Harry Potter fans will recognise the Jacobite steam train which appears in four Harry Potter films carrying the beloved Hogwarts Express over the famous Glenfinnan Viaduct.

  1. The White Cliffs of Dover, Kent, England

Already on the radar for some holiday makers, the White Cliffs of Dover have been visited by 36% of Brits, however it’s likely too soon to see fresh faces as research reveals nearly half of Brits (44%) are opting for the countryside or woodlands for their next holiday.

An official icon of Britain, the White Cliffs of Dover’s dazzling white chalk faces and sharp edges reach layers of lush grass for the perfect photo opportunity. Don’t forget to admire the gorgeous ponies speckled throughout the fields!

  1. Arthurs Seat, Edinburgh, Scotland

This gorgeous, grass covered hill marks the remains of an extinct volcano that erupted 350 million years ago. Arthurs Seat is situated in Holyrood Park, an easy 45-minute walk from Edinburgh’s city centre.

Surprisingly, only 18% of Brits have visited Edinburgh’s landmark which dominates the city’s skyline. The view alone will give you some serious top-of-the-world feels!

Zipcar UK has over 3,000 vehicles available in the UK for members to use on both essential journeys and leisure activities, such as road trips. Members can either drive one-way in a Zipcar Flex, or take a Roundtrip car or van.



Attached Files


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The Revival of the Great British Road Trip

The Revival of the Great British Road Trip Zipcar UK reveals the top UK destinations for a road trip this summer New research reveals that almost three quarters of Brits haven’t had a holiday this year Almost half of the nation have had a trip cancelled due to the pandemic However, almost half (43%) are […]

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