Vivobarefoot

Background and contacts

About Vivobarefoot

In 2004,we became pioneers of the barefoot movement by launching VIVOBAREFOOT, the first minimalist shoe with a patented, ultra thin puncture resistant sole that offers maximum sensory feedback and maximum protection. 70% of your brain’s information for movement comes from the nerves on the soles of your feet; this is called Proprioception. The more you can feel the ground, the greater your body’s understanding of its surroundings and natural movement. The VIVOBAREFOOT difference is in the sole. We make a series of constructions specifically designed for varying elements, terrains, and activities. From high performance off-road and trail running shoes, to work and kids shoes, VIVOBAREFOOT offers a total lifestyle solution for the whole family with options for transitioning from walking to sports.

About The Digital Newsroom

The Vivobarefoot Digital Newsroom is a simple and useful resource for you to keep track of all the latest news stories. High resolution images and complete press releases are available to download from here, and you can connect with our various social media profiles easily. Suggestions for improvements are welcome.

Contact Details

Ali Maynard & Helen Kenny
Manifest London
t. +44 (0)203 1379 270
e. vivobarefoot@manifest.london

Vivobarefoot

Vivobarefoot launches Stealth II Winterproof shoes designed for Winter exercise

With research showing just three to eight weeks of no exercise results in a 20 percent decrease in cardiopulmonary fitness, Vivobarefoot launches its new Stealth II Winterproof shoe to encourage people to stay active throughout Winter

Vivobarefoot has launched the new Stealth II Winterproof – with its Outlast Lining and Hydrophobic Mesh, the shoe will still allow your feet to move as nature intended, giving you the best possible outdoor barefoot experience, in any weather condition. As part of our ‘Hero’ range, the stealth has been our best selling performance shoe, continuing to provide just the right level of support, with all the essential barefoot principles.

The Stealth II Winterproof is ideal for:

  • Tackling a marathon and beyond
  • Deciding to run to work rather than your usual commute
  • Slipping into your suitcase for holiday’s and short breaks
  • Training right through those dark and rainy winter months

You can read more and purchase Stealth II Winterproof for men at: http://www.vivobarefoot.com/uk/mens/stealth-ii-winterproof-mens?colour=Orange/Navy

You can read more and purchase Stealth II Winterproof for women at: http://www.vivobarefoot.com/uk/womens/stealth-ii-winterproof-ladies?colour=Orange/Navy

Research proves that when people take a break from their fitness routine during the winter months, they experience the following:

  • A 20 percent decrease in cardiopulmonary fitness within just three to eight weeks of not exercising
  • A loss of whatever advantages they gained over time
  • Go back to couch potato fitness level within three to six months of not exercising
  • Difficulty losing the winter weight gained even when they start exercising again

Another good reason to get exercising in winter is to lessen your chances of suffering from seasonal affective disorder (SAD) which is thought to be caused by a combination of lack of sun, activity and proper nutrition – especially getting enough vitamin D. Regular, moderate exercise will release essential endorphins to keep the blues at a minimum, not to mention doing this outdoors will top up your vitamin D levels.

Vivobarefoot shoes let your feet behave naturally; allowing you to move through your day-to-day as if you were barefoot. Every shoe Vivobarefoot make has an ultra-thin, flexible, puncture resistant sole and wide toe box, so your feet can thrive as nature intended.

Please click below for hi-res images.

Attached Files

Archive

Invest in feet: Two cousins from a long line of cobblers are on a mission to transform the shoe industry and change everything you think you know about footwear and your feet.

Today (Monday 7th March), barefoot shoe pioneer Vivobarefoot is launching a crowdfunding campaign on Crowdcube that will ramp up its mission to change an out-of-date and out-of-shape industry. Why Invest? Vivobarefoot began as a standalone brand in 2012, and is now the world leading company dedicated to barefoot-style shoes. Since then, they have sold over […]

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