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Blippar & Your Gym flex their muscles via augmented reality gym membership card

Blippable gym card injects motivation into flagging workouts via interactive content Your Gym and Blippar are motivating gym-goers via an innovative augmented reality membership card. Forward thinking and customer focused, Your Gym always looks to embrace new technologies and recognised there were new opportunities in the digital age to motivate gym-goers in a more creative […]

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DIY Augmented Reality: Blippar empowers publishers to build augmented reality experiences with new self-service tool

Blippar, the leading mobile image-recognition and interactive mobile platform for publishers, brands and advertisers, today announced the launch of Blippbuilder at the 39th FIPP World Magazine Congress. This revolutionary self-service, augmented reality creation platform for publishers will enable the instantaneous conversion of any editorial material – images or pages – into interactive digital experiences. Additionally, […]

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Blippar teams up with the Daily Mirror for Kellogg’s for the ‘Give a Child a Breakfast’ campaign

Leading visual discovery and augmented reality app, Blippar, has today announced its involvement in the Give a Child a Breakfast campaign, which aims to donate 2 million breakfasts to children. The campaign has been set up by breakfast cereal company Kellogg’s. By downloading Blippar’s app to their smartphone (iOS, Android, BlackBerry Z10), Daily Mirror readers […]

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Blippar creates world’s first augmented reality passport to entertain and inform travellers

British passport brought to life with 3D augmented reality plane, common foreign phrases and a game to keep the kids entertained Blippar, the leading mobile visual discovery and augmented reality app, has created the world’s first augmented reality passport to keep the kids entertained and reduce stress for parents when travelling abroad. Using the popular […]

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Blippar celebrates second birthday, three million users and blipps on every corner from Downing Street to Outer Mongolia

Fast growing visual discovery and augmented reality app racks up 18.5 million blipps in just two years. Blippar, the leading mobile visual discovery and augmented reality app, has today announced it has reached three million users worldwide and 18.5 million blipps (user interactions) since its launch in the summer of 2011.  To celebrate the second […]

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Archive

Augmented Comedy Previews: GetComedy teams up with Blippar to bring Edinburgh Fringe Festival to life.

Augmented Comedy Previews: GetComedy teams up with Blippar to bring Edinburgh Fringe Festival to life.

GetComedy and Blippar warm up the comedy crowd at the Edinburgh Fringe Festival with interactive ‘try before you buy’ brochure. Mobile visual discovery app, Blippar, today announces an exciting collaboration that will see this year’s GetComedy’s Edinburgh Fringe Festival brochure brought to life with interactive content using Blippar’s pioneering image recognition platform. Comedy fans at […]

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Bestselling authors augment book covers with Blippar experiences

Bestselling authors augment book covers with Blippar experiences

New releases from Peter James and Seth Patrick will feature interactive covers unlocked using the Blippar smartphone app Two new books, including the latest novel from bestselling author Peter James, will feature interactive experiences designed to bring the novels to life for readers and bridge the gap between hard copy and digital experiences. Once ‘blipped’ […]

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Blippar Press Pack

Blippar Press Pack

Hi there,  So you have an awesome campaign with Blippar and want to tell the world about it? Great idea! We have put together a handy pack for you to help you describe Blippar in your press material to ensure it is easy to understand and makes the biggest impact.    First things first, here […]

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Say cheese: Philadelphia Cream Cheese and Blippar enhance customer experience with interactive tub

Say cheese: Philadelphia Cream Cheese and Blippar enhance customer experience with interactive tub

Philadelphia augments consumer’s experience with interactive product packages. Kraft Foods and visual discovery app Blippar have teamed up to enhance the experience of consumers who enjoy Philadelphia Cream Cheese. In a unique coming together of food and technology, Philadelphia customers can ‘blipp’ any Philadelphia Cream Cheese tub (except chocolate) to unpack great content that is […]

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Tulisa IS the ‘The Female Boss’ with Blippar enabled album launch

Tulisa IS the ‘The Female Boss’ with Blippar enabled album launch

Universal and Blippar have teamed up to offer Tulisa fans interactive experiences with ‘blippable’ new album cover and posters. Visual discovery market leaders Blippar, have been enlisted by music label Universal to help intensify the buzz around the much anticipated album ‘The Female Boss’ by Tulisa. With Blippar, the fun free app, fans will be […]

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