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Traxi service hits the streets of London

Commuters get a slice of country life as newest Uber rival launches The iconic tractor normally spotted in fields across Britain came to Chelsea last week offering a unique taxi service.  Cider brand Orchard Pig transported the bright blue tractor up to the big smoke to offer a more laidback approach to the Friday rush […]

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Orchard Pig promises to make you as happy as a pig in sh*t

It’s not all blue this coming Monday thanks to cheeky Somerset cider brand, Orchard Pig. The cider maker is promising to make the British public as happy as a pig in shit, by literally drawing the nation as happy pigs in shit on the most depressing day of the year. Orchard Pig wants to turn […]

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Orchard Pig brings cider in from the Wilderness

Orchard Pig celebrates record-breaking turnover at this year’s Wilderness Festival  Last year, cheeky cider maker Orchard Pig, hit the £10 million brand turnover at retail aged just 8 years old. Talking to consumers became the brand’s focus and as such, earlier this year, it signed a major three-year sponsorship with multi-award winning Wilderness Festival, to […]

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Archive

Pigs CAN Fly

Pigs CAN Fly

Orchard Pig creates giant catapult to launch new cider from Glastonbury Orchard Pig has unveiled the largest homemade catapult in the UK to launch its new cans of craft cider. The powerful contraption stands at 2.3 metres tall and sends cans of its Reveller cider hurtling through the air at 70 miles per hour. The […]

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Shaken, not stirred: Beacon’s summer 2015 drinks trends

Shaken, not stirred: Beacon’s summer 2015 drinks trends

James Bond made the Vodka Martini famous, but its days are numbered according to Beacon, the leading hospitality purchasing company, as consumers switch to sweeter, longer, fruitier drinks such as the Pina Colada for summer 2015. Harder, “short” cocktails are declining in popularity on the high street and drinks such as the Pornstar Martini*, June […]

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‘Drinkccessorisers’: Nationwide research finds over a third of people from Swansea match their drink with their style

‘Drinkccessorisers’: Nationwide research finds over a third of people from Swansea match their drink with their style

Kopparberg research finds more than one third of those from Swansea match their drink with their style Fruit cider brand, Kopparberg has discovered that for many Swansea people, drinks like fruit cider have become synonymous with style. A nationwide survey of 2,000 people, looking into UK drinking habits, has found that more a third of […]

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KOPPARBERG BREAKS ALL RECORDS OVER SUMMER TRADING PERIOD

KOPPARBERG BREAKS ALL RECORDS OVER SUMMER TRADING PERIOD

New marketing strategy, On-Trade loyalty and sunshine combine to deliver record summer performance Independent Swedish cider brand Kopparberg has today revealed significant On-Trade sales growth over the summer months, with the brand experiencing a 79 per cent increase in sales in July compared with 2012, and a 55 per cent increase in August. The continued […]

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The Beer Garden is dead, long live the Cider Garden

The Beer Garden is dead, long live the Cider Garden

• Brits more likely to choose cider in the sunshine than beer, says new study • 75% sales increase for the Swedish cider brand in July and August • Two thirds of Brits will choose cider as the sun shines As the nation basks in an Indian summer, Brits are flocking to beer gardens, but […]

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How do you like them apples? Kopparberg sales soar during heatwave

How do you like them apples? Kopparberg sales soar during heatwave

As temperatures soar so do sales for leading independent Swedish cider brand Kopparberg Swedish fruit cider brand Kopparberg is literally enjoying the fruits of its labour this summer as the brand’s sales rocket this month. In the first half of July, sales are up a record 131% versus the same period last year, proving that cider […]

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