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Blippar & Your Gym flex their muscles via augmented reality gym membership card

Blippable gym card injects motivation into flagging workouts via interactive content Your Gym and Blippar are motivating gym-goers via an innovative augmented reality membership card. Forward thinking and customer focused, Your Gym always looks to embrace new technologies and recognised there were new opportunities in the digital age to motivate gym-goers in a more creative […]

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DIY Augmented Reality: Blippar empowers publishers to build augmented reality experiences with new self-service tool

Blippar, the leading mobile image-recognition and interactive mobile platform for publishers, brands and advertisers, today announced the launch of Blippbuilder at the 39th FIPP World Magazine Congress. This revolutionary self-service, augmented reality creation platform for publishers will enable the instantaneous conversion of any editorial material – images or pages – into interactive digital experiences. Additionally, […]

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Blippar teams up with the Daily Mirror for Kellogg’s for the ‘Give a Child a Breakfast’ campaign

Leading visual discovery and augmented reality app, Blippar, has today announced its involvement in the Give a Child a Breakfast campaign, which aims to donate 2 million breakfasts to children. The campaign has been set up by breakfast cereal company Kellogg’s. By downloading Blippar’s app to their smartphone (iOS, Android, BlackBerry Z10), Daily Mirror readers […]

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Blippar creates world’s first augmented reality passport to entertain and inform travellers

British passport brought to life with 3D augmented reality plane, common foreign phrases and a game to keep the kids entertained Blippar, the leading mobile visual discovery and augmented reality app, has created the world’s first augmented reality passport to keep the kids entertained and reduce stress for parents when travelling abroad. Using the popular […]

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Blippar celebrates second birthday, three million users and blipps on every corner from Downing Street to Outer Mongolia

Fast growing visual discovery and augmented reality app racks up 18.5 million blipps in just two years. Blippar, the leading mobile visual discovery and augmented reality app, has today announced it has reached three million users worldwide and 18.5 million blipps (user interactions) since its launch in the summer of 2011.  To celebrate the second […]

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Archive

Blippar Launches for BlackBerry 10

Blippar Launches for BlackBerry 10

Blippar today announced the launch of its groundbreaking image recognition app as one of the first applications designed for the new BlackBerry® 10 platform. Blippar is the first image-recognition phone app aimed at bringing to life real-world newspapers, magazine, products and posers with exciting augmented reality experiences and instantaneous content. The release coincides with the […]

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Quarter of a million “blipps” make ShortList the world’s most successful interactive magazine. [INFOGRAPHIC]

Quarter of a million “blipps” make ShortList the world’s most successful interactive magazine. [INFOGRAPHIC]

ShortList’s Blippar enabled retro gaming edition indicates visual discovery via smartphones has ‘reached a tipping point.’ Pioneering Blippar technology turned Britain’s largest men’s lifestyle magazine, ShortList into the world’s first fully interactive and ‘playable’ edition, resulting in record-breaking levels of reader interactions. On 8th November, UK commuters were treated to 34 pages of fully ‘blippable’ […]

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Sony Music embraces augmented content with JLS Blipp

Sony Music embraces augmented content with JLS Blipp

Fans of JLS get exclusive content and interactive features when they purchase the fourth JLS album ‘Evolution’ Sony Music has enlisted the expertise of pioneering Blippar technology to give its artists fans more. Fans who purchase boy band JLS’ fourth album ‘Evolution’ will find hidden content within the album cover which is unlockable using the […]

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Kelly Brook opens New Look’s Blippar enabled Marble Arch store

Kelly Brook opens New Look’s Blippar enabled Marble Arch store

Today, Kelly Brook was the star of the show at New Look’s first new concept store in London with Blippar enabled window displays.  New Look today launched its innovative retail concept store in Marble Arch complete with a  Kelly Brook Blippar enabled window display. Kelly Brook was in store to cut the ribbon and try […]

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Blippar supports ShortList’s retro gaming special edition with world first ‘playable’ cover.

Blippar supports ShortList’s retro gaming special edition with world first ‘playable’ cover.

Tomorrow will see pioneering Blippar technology turn ShortList into the first ever, ‘playable’ magazine – with retro Chuckie Egg interactivity instantly blippable off the cover. Blippar has turned ShortList magazine into the world’s first interactive game magazine cover using visual discovery and augmented reality. Not content with just having an interactive cover, the partnership sees […]

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