Orchard Pig

Background and contacts

About Orchard Pig

Orchard Pig is the cider and juice company well and truly Rooted in Somerset™, where it all began in the noughties with Andrew Quinlan and Neil Macdonald enjoying their home-made cider and hog roast with friends. Born out of a shared passion for great food and old Spots; the original orchard pigs, and an accidental discovery that Somerset cider apples make a stonkingly good drink.

About The Digital Newsroom

The Orchard Pig Digital Newsroom is a simple and useful resource for you to keep track of all the latest news stories. High resolution images and complete press releases are available to download from here, and you can connect with our various social media profiles easily. Suggestions for improvements are welcome.

Contact Details

Emma Catchpole & Harriet Evans
Manifest London
t. +44 (0)203 1379 270
e. orchardpig@manifestlondon.co.uk

Orchard Pig

Traxi service hits the streets of London

Commuters get a slice of country life as newest Uber rival launches

The iconic tractor normally spotted in fields across Britain came to Chelsea last week offering a unique taxi service.  Cider brand Orchard Pig transported the bright blue tractor up to the big smoke to offer a more laidback approach to the Friday rush hour and experienced unpresented demand.

With the average daily commute in London lasting 57.1 minutes*, Orchard Pig decided that it’s time to make at least one part of the journey a little more bearable. Rather than packing onto a crowded District line train Londoners experienced an open-air commute on the back of a tractor. Normally exclusive to those residing in the countryside the ‘Traxi’ offers a step into the slow lane for all the right reasons.

The ‘Traxi’ service was trialled last week around the Chelsea area and due to the success, the brand is now looking to roll out the service to other areas of the capital. With Londoner’s getting ever more stressed, the brand decided to bring an aspect of the slower pace of country life to city dwellers and it seems their nonchalant attitude towards stopping traffic got a great response from commuters aboard the trailer.

QUOTATIONS

Andrew Quinlan, founder of Orchard Pig commented:

“Our Traxi service is something a little bit different. After experiencing the London rush hour – I have a 3 minute commute at home –  we knew this was an opportunity for Orchard Pig to help out and what better way to do this than offering a Traxi ride to make the journey home a little more enjoyable. In true Orchard Pig fashion, we don’t care about holding up the traffic – we just want everyone to kick back and relax while enjoying a cold, refreshing  cider on a Friday.”

Where would you like to see the next Traxi, tweet Orchard Pig and let us know why we should bring it to your area.

For the full press release and high res images please see below

Attached Files

Archive

Orchard Pig’s Hogfather cider hits Sainsbury’s shelves

The Hogfather is now available in Sainsbury’s stores nationwide Irreverent Somerset-based cider brand, Orchard Pig, has kicked off summer 2017 in style with the new listing in Sainsbury’s stores. The Hogfather lovingly nicknamed ‘Pig Daddy’ with an ABV of 7.4% is not for the faint hearted though – The powerful blend packs a punch, so […]

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Orchard Pig promises to make you as happy as a pig in sh*t

It’s not all blue this coming Monday thanks to cheeky Somerset cider brand, Orchard Pig. The cider maker is promising to make the British public as happy as a pig in shit, by literally drawing the nation as happy pigs in shit on the most depressing day of the year. Orchard Pig wants to turn […]

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