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Snappy Hour! Novotel launches #Drinkstagram cocktail menu, with delicious drinks designed to be filter-friendly
From Valencia to Sierra you can now drink your favourite photo filters.
Cocktail fans can now sip and snap, thanks to the launch of an Instagram-themed drinks menu at Novotel. The ‘Drinkstagram’ menu consists of delicious cocktails designed to be photo-ready and filter-friendly, named after Instagram filters such as Sierra, Juno and Valencia.
Each of the five new cocktails are designed to look best when captured using their namesake filter, to help people drive likes on their social channels with captivating cocktail content. So whether you are looking to make bright colours pop, or dial up the contrast, just select the namesake filter and get snapping.
The full Drinkstagram menu includes the vibrant X Pro II, the dramatic Crema, the delicate and hazy Sierra, ruby-red Juno and the violet Valencia. Each has been specifically designed by the Novotel bar team to be as pleasing to the eye as they are the taste buds.
To help aspiring Instagrammers capture their cocktail’s best side, each Novotel hotel bar will also have a ‘Drinkstagram Studio’, a professional mini-studio complete with tips and tricks for hitting your angles and making your content pop.
All cocktails will be available from selected Novotel bars from July 17th 2019 from just £7.
James Wheatcroft, Vice President of Marketing for Northern Europe at Accor commented:
“With the trend for food and drink photography booming, and more and more people getting snap happy in our bars, we wanted to help people capture our beautiful cocktail in their best light. Our trained mixologist teams have created these cocktails to look as good as they taste, and to help you savour those cocktail moments with friends and family for longer. With the help of our Drinkstagram menu and in-house studio, your drink has never looked better.”
For more info and to book a table at Novotel please visit: www.novotel.com and to share your snaps use the hashtag #novoteldrinkstagram and tag in @novotelhotels on Instagram.
Full #NovotelDrinkstagram cocktail list
- X Pro II From £7.15
Hendricks gin, fresh lime juice,raspberry syrup, ginger beer
- CREMA From £7.15Drinkstagram Press Release
Tia Maria, Eristoff, espresso
- SIERRA From £7.65
Sipsmith lemon drizzle gin, prosecco
- JUNO From £7.15
Disaronno, cranberry juice, lemon juice, sugar syrup
- VALENCIA From £7.00
Boe Violet Gin & 1783 Light Tonic with blueberries
#NovotelDrinkstagram cocktails will be available at the following Novotel hotels:
- Novotel Birmingham Airport Hotel
- Novotel Birmingham Centre Hotel
- Novotel Bristol Centre Hotel
- Novotel Cardiff Centre Hotel
- Novotel Edinburgh Park
- Novotel Glasgow Centre
- Novotel Leeds Centre Hotel
- Novotel London Brentford
- Novotel London City South Hotel
- Novotel London Excel
- Novotel London Greenwich Hotel
- Novotel London Heathrow M4 Jct 4
- Novotel London Paddington
- Novotel London Waterloo Hotel
- Novotel London Wembley Hotel
- Novotel London West Hotel
- Novotel Manchester Centre Hotel
- Novotel Milton Keynes Hotel
- Novotel Reading Centre Hotel
- Novotel Sheffield Centre Hotel
- Novotel Southampton Hotel
- Novotel York Hotel