Background and contacts

About iwoca

iwoca (www.iwoca.co.uk) is the only provider of short term finance to online retailers based in the UK. iwoca aims to empower entrepreneurs and to help fuel the growth of e-commerce by providing its customers with access to funding for inventory, technology, employees or international expansion. By looking directly at their sales data and customer feedback scores, iwoca can make a fair assessment of an online business.

About The Digital Newsroom

The iwcoa Digital Newsroom is a simple and useful resource for you to keep track of all the latest news stories. High resolution images and complete press releases are available to download from here, and you can connect with our various social media profiles easily. Suggestions for improvements are welcome.

Contact Details

Katie Bawler & Lauren Preece
Manifest London
t. +44 (0)203 1379 270
e. iwoca@manifestlondon.co.uk


Shaking up the business loans sector: iwoca rebrand and new website reinvents approach to lending to ecommerce SMEs

Pioneering lender unveils new brand identity and website engineered to make the lending process simple and transparent for online businesses

iwoca, the only UK-based provider specialising in funding for online retailers, has today launched its new brand identity and website that aims to redefine the interface between lenders and customers. The new website has been engineered to make the loan process more transparent, quicker and easier for customers, giving them straightforward and fair access to the capital they need to help their business grow.

Having already provided thousands of loans to online businesses across the UK from £500 up to £50,000 since launching in March 2012, iwoca has grown quickly and the award-winning lender has integrated several ecommerce platforms and data sources into the new website in order to serve a wider range of customers. iwoca is able to instantly assess a seller’s performance and offer straightforward, affordable finance.

Christoph Rieche, CEO & Co-founder at iwoca, commented:

“iwoca has grown exponentially in the last year, but we remain committed to continuing to innovate and evolve our service around the needs of our customers. This new branding and website are testament to that philosophy; we’ve included a host of product innovations and integrations as well as improvements to the user experience.”

Attached Files


iwoca and ekmPowershop partner up to fuel e-commerce growth

iwoca, the only UK-based provider specialising in funding for online retailers, has launched a new integration with Europe’s leading shopping cart provider, ekmPowershop. The collaboration with ekmPowershop will grant 12,000 UK merchants quick and easy access to funding, fuelling ecommerce growth further. Iwoca will use real-time sales and transaction data from the ecommerce provider to […]

Read full post


EMBARGOED 10:00 09.01.14 Small business lender, iwoca, buoyant after securing £5million funding from leading investors Global Founders Capital (“GFC”), the new private investment fund founded by the Samwer brothers, and Redline Capital Management S.A., a Luxembourg asset management company acting for Redline Capital Fund (“Redline”), led the equity and debt funding round. All existing investors […]

Read full post

Ecommerce gets Smarta with iwoca

Smarta 100 winner, iwoca, helps online sellers save onbusiness expenses iwoca has teamed up with business network, Smarta, to help small ecommerce businesses to operate more cheaply and efficiently. iwoca will be offering 1,000 free SmartaCards, a discount card providing exclusive offers and savings for entrepreneurs, to SME ecommerce business owners. By using the card, […]

Read full post