Fetch

Background and contacts

About Fetch

Fetch is a standalone online pet store currently stocking more than 6,000 products, ranging from food and treats to specialist healthcare products, toys, bed accessories and much more for a variety of animals including dogs, cats, birds as well as smaller animals including rabbits, guinea pigs and even chickens.

About The Digital Newsroom

The Fetch Digital Newsroom is a simple and useful resource for you to keep track of all the latest news stories. High resolution images and complete press releases are available to download from here, and you can connect with our various social media profiles easily. Suggestions for improvements are welcome.

Contact Details

Ali Maynard & Mariana Hamel Smith
Manifest London
t. +44 (0)203 1379 270
e. fetch@manifest.london

Fetch

Super bowl: Fetch builds giant dog bowl to keep dogs hydrated in summer 

Fetch.co.uk, Ocado’s online pet store, has built what could be the world’s largest dog bowl, in a bid to educate the country about keeping our dogs hydrated in the summer.

The dog bowl stretches 4.5m in diameter, stands at 1m tall and can hold up to 2000 litres of water, providing an ample thirst quencher for pooches this summer. It was unveiled at Kennington Park in South London with plans to tour the giant dog bowl across the UK.

  • Over 80% of a dog’s weight comes from water but dogs lose water much more quickly than humans because they don’t sweat and cool themselves primarily by panting.
  • A dog can become dangerously ill if it loses even 10% of this water weight, and as a nation of dog lovers, it’s vital that we keep our dog’s hydrated, particularly in the summer.
  • Fetch’s in-house vet, Lauren Vrsalovich, has provided top tips for spotting and tackling dehydration in dogs.

Spotting dehydration
Dehydration is not always easy to spot in dogs but some signs to look out for include:

  • Sunken eyes
  • Dry gums
  • Lethargy
  • Loss of skin elasticity
  • Weakness and collapsing

How to prevent dehydration

  • Ensure your dog has plenty of access to fresh, clean water.
  • Take bottles of water on walks or whilst traveling.
  • Avoid exercising your dog in hot weather. Instead walk them early in the morning or later in the evening.
  • Never leave your dog in a car – when it’s 22 degrees centigrade outside, it can reach 47 degrees inside the car within one hour.

QUOTATIONS

Lauren Vrsalovich, Fetch’s in house vet, commented,

“It can be difficult to decide how much water you should give your dog. Generally speaking the average dog should drink 20-70 millilitres of water for every kilogram they weigh. For example a 10kg dog should drink between 200 & 700ml in a 24 hour period. But this will vary between individuals. The environmental temperature and water lost through activity and/or panting etc will have a major influence on this number.

“It’s a good idea to get used to what is normal for your pet so you can keep an eye out for any dramatic increases or decreases in fluid intake.”

Event information

Fetch’s giant dog bowl will be at Kennington Park on the 14th, 15th and 16th July, providing the community with advice on how to keep dogs hydrated and tips on caring for pets during the summer months.

Where: Kennington Park, London, SE11 4BE (Located in the main park in front of the cafe)
When: 14th,15th & 16th July (08.00am – 19.00pm)
Who: Fetch.co.uk
More info: Visit fetch.co.uk/hydration

Attached Files

Archive

Celebrate National Puppy Day with Fetch

It’s all about our four-legged friends today March 23rd marks National Puppy Day in America and as with lots of the good stuff America starts (hot dogs, doughnuts, pancakes) we’ve quickly jumped on the bandwagon over here in the UK. National Puppy Day is a celebration of man’s best friend so in honour of those […]

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It’s not just you suffering from the January blues…

Research reveals that humans and pets can both suffer from the January blues. Fetch.co.uk, the online pet store, has looked into how you and your pet can both help each other get through January. The new year has arrived which can means that for some Seasonal Affective Disorder (SAD) a.k.a, the January blues has kicked […]

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Fetch launches UK’s first pet technology centre

Fetch to develop the UK’s first canine translation device Fetch takes the next major step in consumer technology following the public’s vote for ‘WhatsYapp’- a device that lets you know what your dog is thinking. Fetch, the online pet store, unveils WhatsYapp as the first concept to be developed in its recently launched Petnology Centre. […]

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