BrewDog

Background and contacts

About BrewDog

We were bored of the industrially brewed lagers and stuffy ales that dominate the UK market. We decided the best way to fix this undesirable predicament was to brew our own beers. Consequently in April 2007 BrewDog was born.Both only 24 at the time, we leased a building, got some scary bank loans, spent all our money on stainless steel and started making some hardcore beers.

About The Digital Newsroom

The BrewDog Digital Newsroom is a simple and useful resource for you to keep track of all the latest news stories. High resolution images and complete press releases are available to download from here, and you can connect with our various social media profiles easily. Suggestions for improvements are welcome.

Contact Details

Alex Myers & Ali Maynard
Manifest London
t. +44 (0)203 1379 270
e. brewdog@manifestlondon.co.uk

BrewDog

BrewDog reaches £3m crowdfunding landmark as craft beer fans clamour for shares

Innovative ‘Equity for Punks’ crowdfunding scheme has passed the £3m mark ahead of schedule, leaving just £1m of shares left in its innovative offer

Scotland’s largest independent brewery, BrewDog has officially broken its own crowdfunding record, raising £3m in two months through selling shares to beer fans with its innovative ‘Equity for Punks’ scheme. The record-breaking start to the campaign takes the brewery three quarters of the way to reaching its ambitious £4million target in less than a third of the time it allocated to the programme.

The company – Britain’s fastest growing food and drinks brand – made 42,000 shares available to anyone to buy online at £95 each, ignoring traditional methods of funding to support its continued rapid growth. Unlike many crowdfunding programmes that simply look to raise donations in return for fringe benefits, BrewDog is offering equity in its business. The cofounders of the brewery, renowned for brewing bold and creative beers, plan to use the funds raised to further expand its new brewery, its burgeoning bar division and a new series of bottle shops across the UK.

  • Equity for Punks launched on Thursday 20th June with founders James Watt and Martin Dickie driving a tank around the Bank of England with an army of beer fans in tow.
  • The brewery raised £1million on the first day of the punk offering as beer fans scrambled to buy equity in the business and is expecting a rush for shares following today’s announcement.
  • The FSA accredited Equity for Punks scheme allows anyone to buy shares in the craft brewery online at the click of a mouse.
  • As well as owning part of the BrewDog business, Equity for Punks shareholders are also given a lifetime discount at BrewDog’s growing portfolio of craft beer bars, and at BrewDog.com.
  • BrewDog has achieved an average annual growth of 167 per cent over the past five years and the company is valued at over three times the value it was given during the last Equity for Punks scheme in 2011.
  • BrewDog now hires 187 staff, exports to 38 international markets and is on track to turnover £20m in 2013.
  • BrewDog’s biggest success in the past year has been the growth of its bar division, opening 12 bars since 2010 – largely funded by Equity for Punks investment – including its first international location in Stockholm, Sweden.
  • With every share, investors will also be given a lifetime 5 per cent discount in BrewDog Bars and up to a 20 per cent discount on BrewDog’s online shop depending on how much they invest.
  • Equity for Punks members will also be invited to attend the company’s notorious AGM – the latest of which took place on Saturday June 22nd, including punk rock bands and beer tastings.
  • Shares are available to buy now at www.brewdog.com/equityforpunks

BrewDog co-founder, James Watt commented:

“Raising £3million in just two months demonstrates the epic support behind the craft beer revolution. We are now well past our previous record of raising £2.2m in 2011, and fast approaching our £4m target, with over 10,000 individual investors now owning shares in BrewDog. Equity for Punks is rewriting the rules of business finance and it’s putting our customers right at the heart of our operation.”

“The phenomenal success of Equity for Punks has proven how much our fans believe in our mission to redefine the UK beer scene. We want this expanding community of beer punks to share in our growth and come along for the ride.”

You can download the full press release and high resolution images below.

Attached Files

Archive

BrewDog launches bid to bring shuffleboard to the Olympics for Tokyo 2020, and opens official training ground, ShuffleDog 

BrewDog plans to recruit army of shuffleboard ‘Olympians’ at new bar, ‘ShuffleDog’.  Scottish craft brewery, BrewDog today launches its bid to have shuffleboard added as an Olympic sport for Tokyo 2020, as it opens the doors to the first ShuffleDog in Leeds. Located at Crispin Lofts, New York Road, Leeds, LS2 7PF, the new concept […]

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Anche i punk giocano in Borsa: la birreria scozzese BrewDog recluta un’armata di azionisti annunciando il suo progetto di crowdfunding record ‘Equity for Punks’

Gli amanti della birra artigianale possono ora comprare le azioni della stravagante birreria BrewDog nei bar di Firenze e Bologna.  Chi l’ha detto che ai punk non interessa giocare in borsa? La birreria scozzese BrewDog lancia oggi un appello per reclutare armate di fan italiani della birra artigianale per unirsi al suo progetto di crowdfunding […]

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