BrewDog

Background and contacts

About BrewDog

We were bored of the industrially brewed lagers and stuffy ales that dominate the UK market. We decided the best way to fix this undesirable predicament was to brew our own beers. Consequently in April 2007 BrewDog was born.Both only 24 at the time, we leased a building, got some scary bank loans, spent all our money on stainless steel and started making some hardcore beers.

About The Digital Newsroom

The BrewDog Digital Newsroom is a simple and useful resource for you to keep track of all the latest news stories. High resolution images and complete press releases are available to download from here, and you can connect with our various social media profiles easily. Suggestions for improvements are welcome.

Contact Details

Alex Myers & Ali Maynard
Manifest London
t. +44 (0)203 1379 270
e. brewdog@manifestlondon.co.uk

BrewDog

The revolution WILL be televised: BrewDog cofounders to front craft beer TV show in US.

Six hour-long episodes of ‘BrewDogs’ will air this autumn on new US TV channel, Esquire Network.

The cofounders of Scottish craft brewery, BrewDog, will present a new TV show about the craft beer revolution, premiering in the US this September. James Watt and Martin Dickie are the subject of the eponymous BrewDogs, an hour-long show that will see the duo tour the United States with their anti-establishment craft beer message. The six-part series has been commissioned by NBCUniversal’s new Esquire Network and will make up part of the channels flagship offering.

The series debuts on Esquire Network in late September, with a UK air date yet to be confirmed.

The first season of BrewDogs will see:

  • James and Martin travel across the United States, reporting on craft beer trends and scenes
  • Team up with their US contemporaries to brew some bizarre beers with unconventional methods and ingredients
  • Some of the beers brewed include the most caffeinated beer in the world, beer brewed on a fast-moving locomotive and the first real steam beer: a beer designed to be consumed as fog.
  • Collaborations with some of the most acclaimed, and eccentric breweries in the US craft beer scene, including Stone, Anchor, Elysian, Deschutes, Victory and Oskar Blues.

QUOTES

James Watt, cofounder at BrewDog commented:

“We want everyone to be as passionate about beer as we are, and BrewDogs will help us to bring the craft beer revolution to an even bigger audience. This is a series about the life and soul of beer – not the insipid, shallow, advertising-led industry run by global megacorporations, but the passionate, crazy, awesome brewers that are constantly reinventing, innovating and smashing conventions. This may be a programme where the producers let Martin and I do anything that pops into our unhinged minds, but it’s also one we hope will inspire people to become craft beer converts,”

Martin Dickie, cofounder at BrewDog and copresenter of BrewDogs continued:

“In some ways it’s a homecoming. American craft beer is what inspired James and I to become brewers in the first place. These are our heroes, and we get to brew some of the most insane beers in the world with them. I’m not sure why anyone in their right mind would give us a TV show – we’re two badly dressed brewers from North-East Scotland – but now we’ve managed to convince someone it’s a good idea, we’re definitely going to make the most of it.”

 

 

Attached Files

Archive

BrewDog launches bid to bring shuffleboard to the Olympics for Tokyo 2020, and opens official training ground, ShuffleDog 

BrewDog plans to recruit army of shuffleboard ‘Olympians’ at new bar, ‘ShuffleDog’.  Scottish craft brewery, BrewDog today launches its bid to have shuffleboard added as an Olympic sport for Tokyo 2020, as it opens the doors to the first ShuffleDog in Leeds. Located at Crispin Lofts, New York Road, Leeds, LS2 7PF, the new concept […]

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Anche i punk giocano in Borsa: la birreria scozzese BrewDog recluta un’armata di azionisti annunciando il suo progetto di crowdfunding record ‘Equity for Punks’

Gli amanti della birra artigianale possono ora comprare le azioni della stravagante birreria BrewDog nei bar di Firenze e Bologna.  Chi l’ha detto che ai punk non interessa giocare in borsa? La birreria scozzese BrewDog lancia oggi un appello per reclutare armate di fan italiani della birra artigianale per unirsi al suo progetto di crowdfunding […]

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